I’m Najwa Chamekh, a Digital Marketing Specialist with a strong technical background in IT, web development, and data-driven marketing. I design and execute digital strategies that combine performance, user experience, and measurable growth.

I hold a Bachelor’s degree in Computer Science from ISIMA, where I built a solid foundation in programming, digital systems, and logical problem-solving. This technical background allows me to understand websites beyond the surface — from structure and performance to usability and scalability.

I also earned a Bachelor’s degree in Digital Project Management, where I was trained in Agile methodologies, project planning, coordination, and execution. This experience strengthened my ability to manage digital projects end-to-end, collaborate with cross-functional teams, and deliver results efficiently within deadlines.

In addition, I am Google Certified in Digital Marketing & E-commerce, which reinforced my expertise in performance marketing, SEO, paid advertising, customer journeys, analytics, and conversion optimization. I am particularly passionate about analyzing insights, understanding user behavior, and transforming data into impactful marketing strategies.

Today, I combine technical expertise, strategic thinking, and creativity to help brands build strong digital identities, create user-friendly websites (Shopify, WordPress, Wix), optimize their online presence, and turn visibility into real, measurable results.